The First “Spread China to the World” Symposium held in New York

[Source]    the Confucius Institute at Columbia University [Time]    2015-01-28 17:21:51 
 

The First “Spread China to the World” Symposium was convened in New York on January 12 and 13 local time, hosted by the Confucius Institute at Columbia University and the Confucius Institute at State College of Optometry, State University of New York and co-organized by the Chinese Association for History of Journalism and Mass Communication. Keynote speeches were delivered by more than ten scholars from Renmin University of China, Tsinghua University, Huazhong University of Science and Technology, Nanjing University, Xiamen University and Communication University of China as well as many professionals from Consulate General of the People’s Republic of China in New York, New York Bureau of Xinhua News Agency, UN Chinese Language Programme and Chinese-language media in the United States.

This year’s symposium aims to explore ways of properly sharing Chinese stories, effectively spreading Chinese culture and realizing harmonious co-existence and communication with Western culture in the context of Sino-Western communication under the background of globalization. Mr. Xu Yongji, Counselor for Education of the Consulate General of the People’s Republic of China in New York, attended the meeting together with consuls Chang Quansheng and Wang Ping and expressed their congratulations. He acknowledged the vigorous efforts of the Confucius Institute to meet the need of current situation in the past decade and its contributions to spreading Chinese language and culture to the world as well as enhancing understanding and friendship between China and the rest of the world. Yet, he also pointed out that how to spread China and properly share Chinese stories still remains a key issue in cross-cultural communication.


Mr. Xu Yongji, Counselor for Education of the Consulate General of the People’s Republic of China in New York, giving his congratulatory address


Dr. Yong Ho, Chinese Language Supervisor of UN Chinese Language Programme, giving a speech


A group photo of some members of the symposium

Focusing on this theme, members of the symposium conducted comprehensive and deep-going discussions. Mr. Wu Tingjun, advisor of the Chinese Association for History of Journalism and Mass Communication and professor from Huazhong University of Science and Technology, explored the agent in external communication and its credibility with reference to Soong May-ling’s visit to the US during the Second World War and its effects. Prof. Chen Changfeng from Tsinghua University, President of the Chinese Association for History of Journalism and Mass Communication, put forward the concept of “communication outside social circles in social networking era” on the basis of the latest development of social media and many examples about the growth of new media out of traditional media in Europe and America. Drawing on their own working experience, Mr. Xu Xingtang, Deputy Chief of New York Bureau of Xinhua News Agency and Dr. Yong Ho, Chinese Language Supervisor of UN Chinese Language Programme put forward effective suggestions concerning the external communication strategy of China’s journalism and the spread of Chinese language and culture.

As industry representatives, Mr. You Jiang, President of The China Press and Mr. Guo Sen, Director of Marketing and Community Affairs of The China Press introduced the transition of Chinese-language media from traditional media to omnimedia while serving the society for many years. Ms. Cheng Hui, Director of Chinese Radio Network, Ms. Li Ying, Chief Inspector of Chinese Radio Programs of Multicultural Broadcasting and Mr. Zhang Wei, Chief Correspondent of Economic Daily to the United Nations, delivered their speeches respectively on how to serve Chinese audience overseas and reflections on the transition of traditional media dispatched correspondents.

The academic participants had in-depth discussions and interactions on a number of topics, including the approach and method of learning about China by the rest of the world, the narration about China in western mainstream documentaries, the ways for China’s research outcomes in journalism and communication to spread to the world and the development of environmental news in western China.

Doctor Jeffrey Philpott, Vice President of State College of Optometry, State University of New York and Director of the Confucius Institute, spoke highly of the theme of this year’s conference. “China is influential, and its culture is everywhere in New York.” On the closing ceremony, Professor Wu Tingjun summarized the achievement of the First “Spread China to the World” Symposium, and the sponsors agreed that they would continue to hold the symposium and make it an advanced academic platform of promoting communication and understanding between Chinese and Western culture.

 
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